The Best Place to Buy Pillows is Right Here

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Pillows are wonderful. I have four: a long, thick felt-wrapped body length piece, perfect for winding around or burrowing under; two fluffy “ritzy-hotel-style” poofs, to sink my head into and mute the restless night into a cloudy haze; and a thinner,  travel-size pillow, which I hold against my stomach, or prop up against the poofers when I need to sit upright for a minute before getting out of bed.

Maybe you’re like me. Maybe you suspect luxury pillows are what’s missing from your bedtime routine. That’s why you’ve Googled “Best pillows” or “How to choose pillows” or “Where to buy pillows;” your sleep might be troubled by insomnia, anxiety, or snoring, and you wonder if new pillows can help.

They can. They absolutely can.

So, we’re here to guide you so you can get the sleep you need. We’re the best pillow shop in the business, after all. In this article, we’re going to walk you through why luxury pillows are better than dollar-store brands, and how to choose the right pillows given your sleeping position, how much support you want, what size works best for you, and whether or not you have back pain or allergies. Let’s get started.

What Position Do You Sleep In?

Everyone sleeps in a different position. Generally speaking, rolling around a lot makes it harder to get the rest you need, and it’s ideal to settle into a single sleep position– on your back, on your stomach, or on your side– for most of the night.

That being said, some people feel awkward and claustrophobic if they can’t flop around a bit a few times a night, in which case all three sleeping positions are worth looking into.

There’s no right or wrong sleeping position, although sleeping on your side has been shown to be the best for reducing snoring. Still, every position has its merits (and preferred pillows).

Back Sleepers 

The main worry when you sleep on your back is, you don’t want to put too much stress on any pressure points. This can make you wake up sore. For a back sleeper, their shoulders and neck need special attention, as the deltoids can become tense if too much of a person’s body weight ends up being centered on those muscles overnight.

In order to relieve that pressure and keep your spine aligned, it’s a good idea for back sleepers to use pillows of medium firmness. Too much give and you may as well be lying flat, giving you the muscle tension. But, if it’s too firm, a back sleeper’s head is going to end up too elevated, giving them a crick in their neck.

Side Sleepers

Sleeping on your side is great for your airways. If you naturally prefer sleeping on your side, you’re going to want a slightly elevated pillow, like a wedge pillow, which also helps keep your airways open.

At the same time, a firm pillow is going to help give your shoulder extra support, which it’s going to need since only one of your shoulders is baring your upper body weight in this position. So, if side sleeping is your jam, seek out a firm wedge pillow.


Stomach Sleepers  

If you tend to sleep on your stomach, go for a soft, squishy pillow. I am a huge fan of those cool microbead pillows myself.

Sleeping on your stomach means having your head turned all night, so you want as much give and as little additional stress on your neck as possible.

At the same time, the skin of your torso and stomach often feels more tender and sensitive than the skin of your back, and on your front, your organs are closer to the surface; all of this means that you want as soft and gentle a sleeping experience as you can get in this position.  

Using Your Preference to Choose Your Fill

Choose a pillow filling that suits your price range and comfort needs. I already mentioned how much I like microbead pillows, but I’m also a fan of down-filled, cotton-filled, and memory foam pillows if those are available.

Each pillow’s filling gives the pillow a different texture, a different degree of firmness or softness, and a different thickness. Which one suits you depends on how much space you have, how you sleep, and your own tactile preferences.

Some pillows tend to feel cool while others feel warm or room-temperature, and while that can be affected by the pillowcase, it is something to keep in mind regarding fill as well. So what fillings do you have to choose from?

Down Filling

Down pillows are filled with feathers that come from the chest (downy) regions of geese. These are inexpensive pillows that really let you sink into them. They’re some of the coziest pillows on the market.

The downside of down is that these pillows do tend to wear out a bit more quickly than other types. Also, sometimes the tips of the small feathers poke through the outer casing of the pillow and can feel scratchy, which can wake you if you’re a light sleeper.

Some people worry about potential cruelty to the geese and ducks when considering a down-filled pillow. If that’s the case for you, make sure to look for products with the Responsible Down Standard logo, a blue-and-white logo that certifies the feathers were harvested humanely.  

Synthetic Filling

Synthetic fill pillows could be full of microbeads, cotton, or polyester fibers. Each of these synthetic materials have pros and cons when it comes to sleep.

For example, cotton pillows tend to be less expensive, but they might need to be replaced more often, as they go flat faster. Polyester pillows are the least expensive on the market and can be very firm to moderately soft, but can be frustratingly lumpy for many sleepers.

Microbead pillows are filled with tiny beads made of latex or other polymers. These pillows feel light and airy and tend to be cool, temperature-wise. They’re also firmer, but can be squished and molded. They’re a bit on the pricier side.

Memory Foam

Memory foam pillows are the firmest of the types of pillows. They tend to be on the expensive side, but they’ve also got a good bounce, which might be what you need if you sleep on your back.

They’re highly durable, a touch expensive, and don’t have any of the clumping or crinkling you might get with down or other synthetic pillows. The main drawback of a memory foam pillow is that they do tend to feel hot, and we don’t recommend them for people who sweat a lot in their sleep.

Other Filling Options

There are many other, less common types of pillows out there– too many to cover in one post, that’s for sure! There are pillows filled with buckwheat, water, kapok (a plant fiber), and even pure air. If an unconventional pillow filling piques your interest, I say go for it.

What If You Have Allergies?

Some pillows are expressly hypoallergenic; others tend to retain moisture too easily, and thus become breeding grounds for mold, dust mites, and bacteria.

The pillows least likely to cause allergies are memory foam. Plant and animal-based materials are more likely to house allergens over time.

However, using hypoallergenic pillow covers, combined with regularly washing your sheets, greatly reduces allergy symptoms no matter what fills your pillow. With a hypoallergenic cover, down can work for you just as well as anything else.

How Many Pillows Should You Have?

Alright, so, how many pillows do you need? I know I’m supposed to say you need one for a twin bed, two for a queen-sized bed, and so on. But really? Get as many as you want.

Nothing bad happens if you have “too many” pillows. Pillows are great! Switch ’em up, build a little nest for yourself, make a pillow pile and live beneath it. I genuinely have no idea what the upper limit of pillows should be. I mean, I guess if your partner is getting shoved off the bed because you’ve started some kind of Pillow-Geddon, you’ve crossed a line. But barring that? More pillows the better.

What Size Options Do Pillows Come In?

Pillow size is important to know when you’re buying pillow accessories like a hypoallergenic pillow cover or a regular pillowcase.

  • The Standard pillow size is 20″ x 26″.
  • A Super Standard pillow is 20″ x 28″.
  • Queen Size pillows are 20″ x 30″.
  • King Size pillows are 20″ x 36″.
  • Square pillows are called Euro Pillows, and they’re either 16″ x 16″, 18″ x 18″, 20″ x 20″, 24″ x 24″ or 26″ x 26.”

There are also body pillows and travel pillows on the market. They don’t have standard sizes, but they are usually sold with optional hypoallergenic covers anyway.

Ready to Buy Your Pillows?

So that’s it. Now that you’ve gone through all the questions for yourself, hopefully you’ve got a better idea of what kinds of pillows there are around here, and which ones will help you sleep better. Whether you need something soft or firm, hypoallergenic or organic, inexpensive or top-tier, we’ve got a pillow for you. Happy sleeping!

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